Minimalist overhead arrangement of skincare cream, brush, stones, and botanical elements on marble with soft natural light.

A website that feels as polished as your salon suite

Storefront Digital Design Co. is a New Jersey-based web design studio specializing in creating polished, upscale digital storefronts for beauty and wellness businesses. We design custom websites that capture the look, feel, and personality of each brand while helping salons, spas, med spas, and wellness professionals attract more clients, build trust, and grow their business online.

FEATURES

What you get with every project we build.

Every website we design comes with a clear scope so you always know where things stand, a considered aesthetic that reflects the care you put into your physical space, and tools that make it easier for clients to find you, book with you, and come back. Nothing generic. Nothing left to chance. Just a first impression that earns the second one.

Diverse web design team reviewing a portfolio website on a desktop monitor in a modern, bright office.

We Listen First

Every business has its own feel, its own rhythm, its own story. Before we design anything, we take the time to understand what makes your space distinctive, so the final site doesn’t just look polished, it actually captures the experience of walking through your door.

A warm editorial still-life square shot of a smartphone resting on a polished marble countertop, screen showing a beautifully designed salon website with a booking interface

Built to book, not just to look good.

A beautiful website that doesn’t convert visitors into appointments is just decoration. Our sites are built so booking, rescheduling, and deposits happen without a single phone call, freeing up hours every week you’d otherwise spend on the phone.

Beauty professional in salon displaying appointment calendar on smartphone, interacting with client

Pricing you’ll understand before you ever say yes.

No vague quotes, no “it depends” conversations that go nowhere. You’ll know exactly what your site costs and what happens next, before you commit to anything. If a previous web designer left you confused about pricing or process, that’s exactly what we fix.

Elegant web design workspace with laptop showing a luxury salon website, warm amber and gold accents, marble desk

Upscale design, without the agency price tag.

Whether you run a single chair or a full team, you shouldn’t have to choose between a site that looks professional and a budget that makes sense. We build the same level of polish for a one-chair studio as we would for a multi-location spa.

Organized collection of colorful nail polish bottles arranged by color gradient with soft window lighting
FIRST IMPRESSION

Polished, custom design

Every layout is built to reflect your brand’s identity. Clean, intentional, and distinctly yours. From the balance of white space to the typography and imagery, each page is designed with your client’s experience in mind, creating a seamless journey that feels both effortless and elevated.

Smartphone displaying an online booking confirmation
EFFORTLESS BOOKING

Integrated online booking

Clients book appointments directly from your site. No extra apps, no back-and-forth emails or playing phone tag. We set up and connect a full scheduling system, so clients can schedule, choose their stylist or anyone available, reschedule, and pay deposits online, all without picking up the phone.

WHAT WE BUILT

20+ years of brand and business expertise, applied to the beauty industry.

Every website we build combines a refined visual identity with practical tools that make it easy for clients to discover you and book their next appointment.

Modern salon interior with stylists working at sleek stations in naturally lit, minimalist space emphasizing calm and professionalism

Refined visual identity

A custom color palette, typography system, and layout that reflect your brand's premium feel.

Smartphone displaying an online booking confirmation with gold accents

Built-in online booking

Clients choose a stylist, schedule, reschedule, and pay deposits without leaving your site.

Designer's hands on a keyboard with code on screen

Hosted and maintained

We handle updates, security, and hosting so your site stays fast and fresh without any effort from you.

Hands holding a smartphone showing a med spa mobile website

Mobile-first experience

Every site is built for mobile first, so it looks polished and works smoothly on any device.

Editorial workspace photo with notebook, laptop showing a salon website design, coffee mug, and warm afternoon sunlight — capturing the quiet craft of web design for beauty and wellness brands.

Search-optimized pages

We optimize every site for both traditional search and AI-powered search tools, so whether a client conducts a Google search or asks ChatGPT for 'best salon near me,' your business is the answer they get.

Elegant salon interior with warm lighting and refined decor

A website that works for you, day and night.

We build polished, professional sites for beauty and wellness businesses across the Garden State. No hidden fees, no guesswork, just a refined online presence that brings in clients.

OUR APPROACH

Most studios hide their pricing for a reason.

Most agencies make you sit through a call before they'll tell you what anything costs. We don't. Our pricing is right here, clear and complete, because your time is worth more than a sales pitch.

Laptop showcasing a luxury beauty website design with elegant typography and high-end skincare products.

Honest pricing

An average website typically costs minimum $3,000 to buid. However, Storefront Digital Design Co. can significantly reduce this expense by utilizing a high-quality, customized design framework that is enhanced by an AI interface. We prioritize transparency in our pricing because our goal is to build relationships rather than just complete transactions. By placing the cost front and center, we can focus on you and your business's needs.

Advice first, sale second

Not sure what you need? Let's discuss it together. In this 30-minute call, we will learn about your business and explore how we can help you generate more leads, increase revenue, and book more clients. Schedule your free consultation today!

Pick the plan that fits your business

No hidden fees, no surprise charges. Just transparent pricing for a website that works as hard as you do.

Website design

A professionally designed website hosted, maintained, and updated for you.

$899

one-time
What's included:

Custom design tailored to your brand, built to reflect the elegance and professionalism your clients expect. Comes with fast, secure hosting so your site stays polished and reliable from day one.

Every page adapts seamlessly to phones and tablets, so your site looks polished and inviting on any screen.

We optimize your site for both traditional search and AI-powered search tools, so whether a client searches on Google or asks ChatGPT for 'best salon near me,' your business is the answer they get.

We ensure your site's visual identity, colors, fonts, and layout work together cohesively to reflect your brand's unique personality.

Simplify your day-to-day with a seamless booking experience that lets clients view availability and book instantly, all without picking up the phone.

Optional Optimized Booking: A fully integrated booking portal where clients schedule, reschedule, choose their stylist, and pay deposits online. One-time setup fee of $150. The booking software subscription is billed directly to you by the provider at approximately $25-$35 per month.

Monthly maintenance and updates to keep your site current and running smoothly. Your first month is on us, after that, it's just $125 per month. This covers hosting, routine updates, performance checks, and small content tweaks. Any new pages, redesigns, or feature additions beyond routine updates are quoted on request.

Social Media Package

We keep your feed active and your brand visible. One polished, on-brand post every week and a fresh blog post every month, written and scheduled for you so you never have to think about it.

$250

per month

Your next client is scrolling Instagram right now. We handle one branded post per week, written, designed, and scheduled for you so your feed stays active even when you're booked solid.

A monthly blog post tailored to your brand, packed with fresh content that keeps your website relevant and helps attract new clients searching for beauty and wellness services.

Every post is written in your brand's voice, reflects your services and aesthetic, and is scheduled in advance so your social presence runs consistently in the background while you focus on your clients.

Elegant beauty salon interior with cream walls, gold accents, and soft natural light

The right site changes how your business feels online. Let's build yours.

Call or email to tell us about your salon or med spa. We'll share a clear price and a plan that fits.